1. Wella Professionals
  2. Colour Portfolio

For over 135 years, Wella has been delivering professional hair color innovations that enable hairdressers’ creativity. Our portfolio of hair color products are designed to help you achieve any look, from radical, bold makeovers to natural locks infused with shine and depth. 

THE WORLD OF WELLA PROFESSIONALS COLOR PRODUCTS

Discover
ILLUMINA COLOR

Don't just color hair, illuminate it

#PureGlossing
to infuse your color with shine

INSTA RECHARGE
MORE THAN A ROOT CONCEALER

GET INSPIRED WITH
HINTING DARKS

Koleston Perfect
PURE GLOSSING

KOLESTON PERFECT
Discover our shades portfolio

NEW COLOR RENEW
THE ZERO DAMAGE
COLOUR REDUCER

Discover
WELLOXON PERFECT

SALON MARKETING

Discover how Wella Salon Marketing can help you grow your business!

Create your own marketing material quickly and easily to keep your customers informed about your salon services and professional hair product offers.

Take advantage of our images, digital material and support guides to help your salon perform better online.

Get started today!

START HERE

WELLA PROFESSIONALS ANZ

FOLLOW US ON INSTAGRAM @WellaPro_ANZ TO GET AN INSIDE LOOK IN TO ALL THINGS WELLA.

FIND A SALON NEAR YOU COLOURING WITH WELLA COLOUR PRODUCTS

CHANGE COUNTRY
COPYRIGHT 2025, Wella Operations US LLC, ALL TRADEMARKS REGISTERED. ALL RIGHTS RESERVED.