Step 1. Comb damp hair into shape and leave to dry or speed things up with a blow dry.
Step 2. Apply on dry hair, scrape out a small amount and heat between your hands by rubbing together. Smear and rub from roots to tips, running fingers and thumbs through the hair.
Step 3. For loose and relaxed look use hands and fingers to manipulate the hair into shape. For a sharp preppy look use a wide tooth comb - keep the parting sharp and deep and feel free to raise the front for a suggestion of the quiff!